Project: “Title IX Now: New Insights on Investigations and Adjudications” — Training Event Promotional Campaign
Client: United Educators
United Educators (UE) provides liability insurance and risk management services to nearly 1,600 members representing schools, colleges, and universities throughout the United States. Founded in 1987 as a risk retention group, UE is owned and governed by the educational institutions it insures. UE addresses our members’ unique risks through thoughtful underwriting resulting in tailored coverage. Claims are handled by a mission-driven team that applies a Cool Head, Warm Heart® philosophy to legal matters. Our attorneys and claims analysts give individual attention to each claim recognizing the importance of balancing the claimant’s personal and emotional needs with the institution’s financial needs.
Gloria was asked to create compelling visual deliverables for UE’s Title IX training event, in order help turn leads into registrants. Gloria spearheaded the design and layout of the print deliverables in this campaign, utilizing already-established brand and style guidelines.
*Created while Gloria was working as a consultant for United Educators/Aquent.